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Bounce rate

(3) Comments So Far... What do you think?| Author : Mona Lisa Aquino May 24, 2008

Bounce rate – Bounce rate refers to the percentage of a website’s visitors who abandon the entry page quickly and without going clicking any links on the page. It is used to determine how effective the entry page is. The lower the bounce rate, the more effective the page. It can also be an indication of whether or not a traffic generation program is delivering qualified traffic.

(3) Comments So Far... What do you think? Posted in: Definitions
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3 comments...What do you think?

  1. Posted by Top 3 Places to Look for Leaks in Your Marketing 17th October, 2008 at 11:39 am

    [...] answer the first question, look at your “bounce rate”. This is the percentage of visitors who leave your site within a few seconds of landing on it [...]

  2. Posted by The human element | Technology Marketing by Tatum Marketing 13th November, 2008 at 11:54 am

    [...] you use Google Analytics you will see a statistic called bounce rate. This is how many people come to a website and then leave without going beyond the first page. What [...]

  3. Posted by Do You Really Need to Generate More Leads? | Technology Marketing by Tatum Marketing 4th March, 2009 at 12:24 pm

    [...] lousy job of this. You can see how well your website performs this responsibility by checking your bounce rate. People who bounce immediately from your site are sending you a message.  They are not going to [...]

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