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	<title>Comments on: Add a blog to your website and say good-bye to brochure-ware.</title>
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		<title>By: Bernie Borges</title>
		<link>http://www.tatummarketing.com/add-a-blog-to-your-website-and-say-good-bye-to-brochure-ware/comment-page-1#comment-63</link>
		<dc:creator>Bernie Borges</dc:creator>
		<pubDate>Fri, 15 Feb 2008 02:55:23 +0000</pubDate>
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		<description>One question I hear a lot from B2B marketers is - how often would I need to blog to have a successful blog?  The answer isn&#039;t a magic number as much as it is to show consistency.  If a blog is consistent about the topics covered, the personality of the blog and the relative frequency, that&#039;s what matters most.  Whether it is once per day, once per week or once per month, what matters is that you have something to say that is of interest to others.  That said, more frequent is better than less frequent to keep people interested in your blog.

Cheers,
Bernie</description>
		<content:encoded><![CDATA[<p>One question I hear a lot from B2B marketers is &#8211; how often would I need to blog to have a successful blog?  The answer isn&#8217;t a magic number as much as it is to show consistency.  If a blog is consistent about the topics covered, the personality of the blog and the relative frequency, that&#8217;s what matters most.  Whether it is once per day, once per week or once per month, what matters is that you have something to say that is of interest to others.  That said, more frequent is better than less frequent to keep people interested in your blog.</p>
<p>Cheers,<br />
Bernie</p>
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